Ram, UFC, RealTruck, and Barrett-Jackson will auction two custom Ram trucks as a single lot at the Barrett-Jackson 2026 Las Vegas Auction to benefit the Folds of Honor Foundation and the UFC Foundation. The pair crosses the block on Friday, September 11, 2026, at approximately 3:30 PM PDT (6:30 PM EDT) in the West Hall of the Las Vegas Convention Center, on the 25th anniversary of the September 11, 2001 attacks. Barrett-Jackson is waiving all fees and commissions, with 100 percent of the hammer price going to Folds of Honor, which provides educational scholarships to families of fallen or disabled military members and first responders. A portion of proceeds will also benefit Hispanic charities through the UFC Foundation in recognition of Mexican Independence Day weekend, with UFC and Zuffa Boxing hosting events in Las Vegas and Glendale, Arizona, on September 12. UFC president and CEO Dana White will join Barrett-Jackson chairman and CEO Craig Jackson on the auction block, and the winning bidder also receives a VIP UFC experience at a future event of their choice.
The first truck is the first retail-production 2027 Ram 1500 Rumble Bee SRT, further customized into a one-of-one build. The 2027 Rumble Bee lineup features a Quad Cab, short bed, widebody configuration with three available HEMI V8 powertrains, topped by the SRT’s supercharged 6.2-liter Hellcat HEMI V8 producing 777 hp and 680 lb-ft of torque, good for 0 to 60 mph in 3.4 seconds, an 11.6-second quarter mile, and a targeted top speed of 170 mph. Planned additions from the Ram design team and SRT’s Direct Connection team include:
- Direct Connection 3.0-liter supercharger upgrade capable of more than 900 hp
- Direct Connection MagnaFlow stainless steel cat-back exhaust
- Hand-painted two-tone scheme with a Molten Red Pearl-Coat upper body and Diamond Black Crystal Pearl-Coat lower body
- Custom bedside graphics in matching Molten Red Pearl-Coat
- Diamond Black Crystal Pearl-Coat fender flares and a black center hood stripe
- Flame Red “RAM” grille badge and Brembo brake calipers
- Satin black 22-inch wheels
- One-of-one center console badge authenticating the build
The second truck is a 2005 Ram 1500 SRT-10 customized by RealTruck, powered by the 8.3-liter, 500 hp V10 from the Dodge Viper. The SRT-10 still holds the Guinness World Record as the world’s fastest production pickup truck. Built by ProMotorsports in collaboration with Mark Trostle, vice president of Ram, SRT and Mopar design, the truck features:
- Two-tone paint with a yellow upper body and black lower body
- Black hood graphics and Viper-inspired bedside graphics
- Custom wheels in matching yellow and black
- Alea black leather seats with yellow accents
- RealTruck PowerStep running boards and Pro X15 soft roll-up tonneau cover
- Husky Liners floor liners and bed protection
The September 10 to 12 Las Vegas Auction will be broadcast live on History, FYI, Barrett-Jackson.com, and Barrett-Jackson’s YouTube channel, with bidder registration available through the Barrett-Jackson website.
GalleryPhotos by Ram
